As a designer and entrepreneur, I love working with small businesses and early-stage startups.

With over 25 years of design experience, I enjoy validating concepts, prodding and poking the nucleus of ideas and constructing functional yet valuable products. Iterating bit by bit to find a market fit, carefully weaving pitch decks and strategising to stimulate growth.
An image of the dashboard from the THrive app showing income and projects.

My skills

Product validation
Product design and management
User journey mapping
Low- fidelity wireframing
Hi-fidelity prototyping
Webflow website design
Landing page optimisation
Email campaigns adn automation
Pitch decks and fundraising

I enjoy discovering ways to merge technology with the ambitions of a business to produce successful outcomes. Whether the effect is user growth, increasing interaction, streamlining processes or managing projects to completion.

Originally trained as a graphic designer, I've got an expansive skill set from many years of founding and working with startups. Often getting my hands dirty over the years, I've done everything from designing logos and brand identities to managing and integrating complex CRM systems.

I'm fluent in most design software, from Photoshop to Figma, Sketch to Webflow, Illustrator to Indesign. I've also used many marketing platforms and combinations, including Intercom, Mailchimp, Hubspot and the Zoho Suite.

Last but not least, I've got a proven process for creating pitch decks and have a 100% success rate raising finance for the startups I've worked with.