Creating a digital prescence and modern brand.
Jim approached me with a logo and website that were literally from the turn of the century. Though his established business was growing, their visual brand had become outdated and needed a complete refresh to reflect their passion for the business. The old site wasn't responsive or mobile-friendly, and it lacked any search engine optimisation.
The logo concept is based on Victorian tree woodcuts that, when combined with a clean typeface, create a modern feel. The website follows this aesthetic with woodcuts for different sections and a gentle colour palette. It's fully responsive, accessible, search-optimised, and mobile-friendly, giving Woodsman a strong online platform.
”I'm not someone who loves change—especially when it comes to technology—so revamping my logo and website was a big step. But I needn't have worried. Jerome communicated the vision throughout the project, and I couldn't be happier with the end result. He even helped with setting up my emails properly, which for years had been the bane of my life!“
Case studies and projects
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